The other work some people have produced in my group is outstanding, very artistic directions, really interesting inspirations and concepts I wouldn’t of come up with in a million years. It’s really interesting to see the research attached to these designs people have done too, lots of depth and lots different directions.

For my presentation I showed both upper and lower case fonts and also my practical application.

The feedback on my practical application was to more focus on my type than the design, the practical application is there to show your type in work but mainly to show your type. Which I hadn’t really thought about before. I also presented my symbols for the gods which went down quite well, i’m very happy about that. I’m fine with public speaking however my confidence in my designs need work as I hear myself making excuses for designs rather than just discussing the designs themselves. The symbols for the gods along with their name written in my font is below. This also brought to my attention that the basic font I’ve used underneath my font is way too big and was way too big throughout my presentation. Pulled some focus from my work. Lots to work on and lots to think about.

So with the presentation for group and teacher feedback looming in the next week I’ve spent a good amount of time and a few late nights working to complete and entire alphabet both upper and lower case. The changes compared to original design are immediately apparent, dropping the carving within letter ideas and a lot less of the sharp lines. The themes however are still there the over arching runic and viking feel is there. I’ve added detailing in the forms of squares and triangles to give consistency between designs. The lower case also has a lot more detailing but that’s because in practice when typing it out the details will float between sentences giving a look to the lower case.

Things to review:

• Connections between letters look sloppy and it isn’t fully intentional.
• Lower case letter Z I don’t like at all now looking at it as a whole.
• Lower case letter O too definitely needs work.
• I think in my haste and excitement I’ve made a quite rushed product.
• Capital H is boring, flat and lifeless.

Further research into Viking art particularly the ships I’ve found the detailing on the side of boats really intriguing. The image I found is a modern interpretation but is based on carvings found on still standing today Viking structures. For example..

I find the intricate patterns and the space design within design really intriguing the carving has several level of depth giving it a prominent look yet still almost a 3-d feel to it. Shown below is a more updated version of what I had started the previous week, I have thickened the lines and corrected some mistakes I saw also began playing around with the idea of incorporating the carving look to it.

Errors to fix upon review.

• Spacing between letters
• The stem of the B is the wrong size
• No sense of flow between the curves on B
• Way too many harsh joints
• The points on the C are not sharp where as all others are.